Optimization of Shop Navigation

We are excited to announce that our shop navigation in the EU Webshop has undergone a significant upgrade. Thanks to new keywords, clear categories, and inspiring product collections, shopping for our customers is now smoother than ever before. These changes represent a significant step toward strengthening our online presence and making the shopping experience even more enjoyable for our customers. These improvements are not only aimed at enhancing the overall shopping experience but also at boosting our visibility in search engine results. We believe that these changes will not only delight our customers but also attract more visitors to our website through improved search engine optimization (SEO).


Breadcrumb

To improve our customers' shopping experience and further strengthen our online presence, we now have a link path in the webshop & app that provides orientation for the user and simplifies navigation. The breadcrumb navigation allows our customers to easily find their way around our website. By seeing the exact breadcrumb from the home page to the current page, they can more easily return to the previous category or page. This reduces the frustration of navigating and improves the overall experience of our customers. It also helps us with search engine optimization as well. We improve the visibility of our pages in search results and increase the likelihood of potential customers coming to our site.